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Whatever you do, marketing always starts with identifying your target market. There are three ways to identify your target market. Read more

Building a relationship is key for marketing and selling. If there is no trust, no human element, you cannot build a relationship, and you will struggle to sell. Read more

Branding is a great tool to differentiate your business and build loyalty. It helps you to create a community around your business and beat the competition by differentiating. Read more